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First
impressions are hard to change
Every organisation will be required at some point to identify itself.
The choice of name, and how that name is presented, will draw judgements
about the organisation and its purpose. Careful consideration must be
given to the identity, as first impressions are hard to change.
Verve
research each client's history and culture, interpreting this information
into a visual system developed to communicate the organisation's vision
and values.
The term
'Logo' is frequently used but requires clarification. 'Logo' may be used
to denote a trademark, emblem or device used to represent an organisation.
A 'Logotype' is the designers unique use of styled typography or specially
originated typeface to spell the name of an organisation. A 'Logogram'
is the use of a symbol to identify an organisation.
IDENTITY -
VERVE CREATIVE BRAND CONSULTANTS - T: 01932
352353
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