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Proposition
- Positioning - Personality
Today's
high-street brands reach beyond a logo and slogan and promise to confer
status and lifestyle. The power of branding is so strong that it affects
everyday life, e.g. the brand identity of Hoover and Walkman have become
generic names and are now applied to similar products from other manufacturers.
The
key visual elements of corporate branding and identity are the logo, colour
palette and typeface. These appear on all tangible manifestations of the
identity. It is an essential factor of corporate branding to present the
brand identity consistently in every aspect of communication.
Verve
can help your organisation to stand out in the crowd.
BRANDING
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VERVE CREATIVE BRAND CONSULTANTS - T: 01932
352353
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